The exterior signs of your business play a crucial role in its success. The signs for businesses are just as important as the salespeople. Exterior signs draw attention to a business and attract new customers. Signs also make it easier for new customers to find your company. But, what type of sign is best for your business? Here are three tips for finding the perfect exterior sign for any business.1. Consider Location
Exterior signs and location go hand and hand. However, location doesn’t just pertain to the location of your sign but the location of the business as well. For example, a business located on a busy two-way street would greatly benefit from a dual-sided pole sign that can be seen by traffic heading in either direction.
2. Harmonize Sign and Business
There are many different types of exterior signs, and each type has its specific strengths. Certain types of signs are more suitable for certain types of businesses than others. Here are a few types of signs and where they would work best. A key point to remember is that the sign should complement the business.
LED sign boards- These brightly lit signs are designed to be flashy and draw in attention at night. LED sign boards are popular and effective with bars, restaurants, and nightclubs and other businesses that primarily operate after dark.
Panel letter signs- Because of their formal and elegant look and style, this type of sign is an excellent choice for doctor’s offices, law offices, and other professionals.
Pole signs- Pole signs are extremely versatile and can be used for almost any type of business. These signs can be lighted for night viewing and come in a variety of shapes and sizes.
3. Set A Budget
Whether working with a large or small amount of money, there’s an exterior sign that can be made to fit any type of budget. Exterior signs can be made out of a variety of materials. Some of these include LED, metals, plastic, brick, and a host of others. Some lower-cost signs, such as temporary signs, can be made of materials such as vinyl or plastic.
When looking for an exterior sign, find a professional sign company that specializes in designing, building, and installing all types of signs. Look for a company with a reputable reputation and has years of experience. Check the company’s references and ask to see photos and examples of previous work. Check out our website at www.jamesriversigns.com.